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49. K. Pho, "Do Corporate Wellness Programs Work?" USA Today, September 9, 2013, http://www.usatoday.com/story/opinion/2013/09/09/corporate-wellness-programs-column/2790107/.

50. S. R. Johnson, "Firms Revamping Employee Wellness Programs," Modern Healthcare, May 24, 2014, http://www.modernhealthcare.com/article/20140524/ MAGAZINE/305249980/?template=printpicart.

51. "Annual Checkups Generally Don't Lengthen Lives, and They Do Carry Some Health Risks," Washington Post, June 30, 2014, http://www.washingtonpost.com/national/health-science/annual-checkups-generally-dont-lengthen-lives-and-they-do-carry-some-health-risks/2014/06/30/d51ff5d0-61cb-11e3-8beb-3f9a9942850f_story.html.

52. S. Duffy, "What If Doctors Could Finally Prescribe Behavior Change?" Forbes, April 17, 2014, http://www.forbes.com/sites/sciencebiz/2014/04/17/what-if-doctors-could-finally-prescribe-behavior-change/.

53. M. A. M. Davies, "How to Make Wearables Stick: Use Them to Change Human Behavior," Venture Beat, March 2, 2014, http://venturebeat.com/2014/03/02/how-to-make-wearables-stick-use-them-to-change-human-behavior/.

54. L. Wagner, "Wellness Startups Find a Channel to Better Health: Employers," Venture Beat, July 31, 2013, http://venturebeat.com/2013/07/31/wellness-startups-find-a-channel-to-better-health-employers/.

55. V. Gidwaney, "How Wearables Will Transform the Health Insurance Game," HealthWorks Collective, May 12, 2014, http://healthworkscollective.com/veer-gidwaney/163271/how-wearables-will-transform-health-insurance-game.

56. D. Nield, "In Corporate Wellness Programs, Wearables Take a Step Forward," CNN Money, April 15, 2014, http://tech.fortune.cnn.com/2014/04/15/in-corporate-wellness-programs-wearables-take-a-step-forward/.

57. J. Gownder, "Wearables Require a New Kind of Ecosystem," ZDNet, January 30, 2014, http://www.zdnet.com/wearables-require-a-new-kind-of-ecosystem-7000025802/.

58. P. Olson, "Get Ready for Wearable Tech to Plug into Health Insurance," Forbes, June 19, 2014, http://www.forbes.com/sites/parmyolson/2014/06/19/wearable-tech-health-insurance/.

59. C. O. Werle, B. Wansink, and C. R. Payne, "Is It Fun or Exercise? The Framing of Physical Activity Biases Subsequent Snacking," Marketing Letters, May 27, 2014, http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2442383.

60a. E. Topol, The Creative Destruction of Medicine (New York, NY: Basic Books, 2012), 126–127.

60b. N. Gohring, "This Company Saved $300k on Insurance by Giving Employees Fitbits," Cite World, July 7, 2014: http://www.citeworld.com/article/2450823/internet-of-things/appirio -f itbit-experiment.html.

60c. P. Olson, "Wearable Tech Is Plugging into Health Insurance," Forbes, June 19, 2014, http://www.forbes.com/sites/parmyolson/2014/06/19/wearable-tech-health-insurance/.

61. S. Lohr, "Salesforce Takes Its Cloud Model to Health Care," New York Times, June 26, 2014, http://bits.blogs.nytimes.com/2014/06/26/salesforce-takes-its-cloud-model-to-health-care/.

62. M. Sullivan, "Salesforce and Philips Partner in Ambitious Health Data Venture," Venture Beat, June 26, 2014, http://venturebeat.com/2014/06/26/salesforce-com-and-philips-partner-in-ambitious-health-data-venture/.